3 Powerful Plans To Help You Accelerate Your Success
Have you ever purchased a product, gone to a workshop, hired a coach or attended a conference that promised to take your business to the next level? Of course you have… we all have. So how's that working for you? The thing is "next level" means different things to different people. You need a tool that is agile enough to work with you at different stages of your business—not empty promises that leave you frustrated and worse-off than if you had done nothing at all.
Welcome to Grow & Win® an easy-to-use planning system where you type, copy and paste your way through workbooks and templates to develop the 3 types of plans you need to achieve what matters most in your business.
First ... You'll start developing your Strategic Plan
The Functional Strategic Plan is a simple to use two-year outline based on eight fundamental business components. These components create a framework to identify, capture and act on mission critical business objectives.
When developed and implemented, the Functional Strategic Plan ensures a unified strategic direction for the company based on what is wildly important to the business owner (or leadership team).
A Functional Strategic Plan is a tool to unify talent, capabilities, resources and required actions to meet business objectives.
With a Functional Strategic Plan, uncertainty about where the company is headed and what commitments are required in order to move the company toward its 2-year outlook is removed.
When a company develops and implements a Functional Strategic Plan, measurable performance improvement can be expected in these key business areas:
- Customer relations
- Operations
- Productivity
- Marketing
- Profitability
- Cost management
- Talent
- Sales
Then ... You'll use answers from your Strategic Plan to get your Sales Plan done
The Functional Sales Plan is a tool to capture the internal and external factors that impact the company’s ability to be viable, profitable and sustainable.
When developed and implemented, the Functional Sales Plan ensures revenue-based accountability with targets that are clearly defined and attainable by the sales team.
A Functional Sales Plan is an objective way to review, analyze and plan for new revenue based on the company’s capabilities and competitive advantage.
With a Functional Sales Plan, uncertainty about required revenue targets in order to fund the company’s strategic objectives is removed.
When a company develops and implements a Functional Sales Plan based on all of the factors that can impact its success, sharp drops in cash flow are minimized and the company is positioned for measurable, manageable, and (reasonably) predictable growth.
Finally ... You'll use answers from both your Strategic Plan and your Sales Plan to complete your Marketing Plan
The Functional Marketing Plan is an outline of the most common elements required to launch a campaign or long-term marketing initiative. These elements create a framework to channel your energy, efforts and enthusiasm on what matters most as it relates to the marketing of your business.
When developed and implemented, the Functional Marketing Plan ensures strategy-based execution of your marketing efforts and a way to measure the value, contribution and impact of your marketing against key business objectives.
A Functional Marketing Plan is a tool to identify the specific strategies, tactics and tools required to organically (sales of your product/service) increase the company’s profitability.
With a Functional Marketing Plan, uncertainty about which marketing strategies will create short-term wins and long-term results is removed.
The Functional Marketing Plan outlines how the company will respond to market changes, how it will attract and retain customers, how it will compete against its competitors, and the talent and budget required to achieve the results desired.